Category

Analytics
When profiling customers, salary is a major determinant that influences how much of a credit line the customer can be approved for. Credit lines are important because they provide purchasing power, encourage customers to increase spending and extend his/her relationship with the business. It is a win-win situation. This is a mini-case where we will...
Read More
The most frequent question I have noticed executives ask after a forecast is revealed is “what’s next?”, and as data scientists, it is part of our job to answer that and other forthcoming questions, as well as usher C-suite and board members towards the richness our insights can bring about for the organization. The approach...
Read More
Varios negocios fallan por no tener una estrategia de precios con soporte matemático robusto, y asignan el precio “subiéndole un porcentaje”, “metiéndole un monto”, “al dedillo”o un simple “promedio”. Muchos artículos hablan de las estrategias de asignación de precios, pero pocos proveen ejemplos que materialicen el contenido de la publicación. Por eso, Wisdom Analytics les...
Read More
A las PYMES en Costa Rica se les ofrece una serie de beneficios si se registran con el Ministerio de Economía y Comercio (MEIC). Cada año, las empresas registradas deben reafirmar su estatus con el Ministerio, pero de mayo 2017 a mayo 2018, el MEIC experimentó una baja del 26.6% en las renovaciones de un...
Read More
You have seen it all: scholarships, discounts, corporate deals, special financing. The list of strategies universities use to increase student registration seem to be on par with the following two lines of thought: match what the competition is doing and desperate efforts of “flavor-of-the-day” offers. But with all those examples, there is one thing that...
Read More